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TokyoLink
Tokyo/--:-- JST/● LIVE
Official TikTok Shop TSP / TAP Certified Partner

Powering TikTok Shop in Japan..

Your end-to-end partner for TikTok Shop success in the Japanese market.

Cross-border commerce, uncaged.

For BrandsFor CreatorsGet in Touch▸
01
0M+
Monthly Aggregate GMV (JPY)
02
0+
Partner Creators
03
0+
Brand Partners
04
0%
Avg. Growth Rate
GMV ¥50M+/500 CREATORS/50 BRANDS/+165% GROWTH/● LIVE NOW/TIKTOK SHOP PARTNER/JAPAN MARKET/EST. SHIBUYA · TOKYO/✦ TOKYO --:-- JST/
GMV ¥50M+/500 CREATORS/50 BRANDS/+165% GROWTH/● LIVE NOW/TIKTOK SHOP PARTNER/JAPAN MARKET/EST. SHIBUYA · TOKYO/✦ TOKYO --:-- JST/
02 / CREDENTIALS
CERTIFIED

TikTok Shop Partner

TSP · 2026
CERTIFIED

TikTok Agency Partner

TAP · 2026
TRACK RECORD

Cross-border commerce

SINCE 2021
OFFICE

Shibuya HQ

TOKYO · JAPAN
CERTIFIED

TikTok Shop Partner

TSP · 2026
CERTIFIED

TikTok Agency Partner

TAP · 2026
TRACK RECORD

Cross-border commerce

SINCE 2021
OFFICE

Shibuya HQ

TOKYO · JAPAN
CERTIFIED

TikTok Shop Partner

TSP · 2026
CERTIFIED

TikTok Agency Partner

TAP · 2026
TRACK RECORD

Cross-border commerce

SINCE 2021
OFFICE

Shibuya HQ

TOKYO · JAPAN
03 / ABOUT
03

ABOUT US

The Best Partner for Brands Entering Japan's TikTok Shop.

Tokyo Link is an officially certified TSP (TikTok Shop Partner) and TAP (TikTok Agency Partner), specializing in helping brands enter and succeed on TikTok Shop Japan. From store setup and content creation to live commerce operations and logistics, we provide comprehensive, data-driven support that delivers results.
Learn More
Tokyo Link Shibuya studio
SHIBUYA STUDIO
Live commerce floor
LIVE FLOOR
CREATORS
500+
CREATOR
NETWORK

FOR BRANDS

Scale your sales on TikTok Shop Japan from zero to hero

  • Store Setup & Operations
  • Short Video Content Strategy
  • Live Commerce Operations
  • Creator/KOL Partnerships
  • Ad Management & Optimization
  • Logistics & Customer Support
Explore Brand Services

FOR CREATORS

Join our creator network and partner with top brands

  • Competitive Commission Rates
  • Exclusive Product Selection
  • Live Stream Traffic Support
  • Professional Training
  • Multi-Brand Opportunities
  • Long-Term Stable Income
Join Creator Network

04 / SERVICES

End-to-End TikTok Shop Operations.

Sales Execution
01 / FLAGSHIPLIVE · SHORT-FORM · CREATOR

Sales Execution.

Short video production, live streaming, creator partnerships, and ad management — driving sales with every budget dollar.

EXPLORE
02 / SETUP

Product & Store Foundation

From product listing and Japanese localization to page optimization and funnel design, we build the foundation for your success in Japan.

03 / SCALESINCE 2024
5,000万+

Monthly Aggregate GMV (JPY) · 500+ Partner Creators

04 / GROWTHDATA-DRIVEN

Data-Driven Growth.

CVR analysis, content optimization, and retention funnel development for sustained, long-term growth.

05 / CERT

DUAL CERTIFIED

TSP×TAP

TikTok Shop Partner · TikTok Agency Partner

OUR SERVICES
06 / CASE STUDIES

Success Stories.

  • 01 / 08
    BEAUTY· 2025
    infeel.

    Beauty brand grew from zero to ¥4.8M monthly revenue in 3 months, driven by product-page optimization and weekly creative refreshes.

    METRIC
    240%
    Revenue Growth
    CATEGORY
    Store Operations
  • 02 / 08
    WELLNESS· 2025
    telado.

    Wellness brand reached ¥5.2M in its launch month — 3 live streams/week + creator partnerships fueled the early lift-off.

    METRIC
    ¥5.2M
    First-Month Sales
    CATEGORY
    Live Commerce
  • 03 / 08
    LIFESTYLE· 2026
    Zhikejí.

    Lifestyle brand activated 38 ongoing creators, lifting branded-search 4× and repeat-purchase rate 2×.

    METRIC
    38
    Active Creators
    CATEGORY
    Creator Partnerships
  • 04 / 08
    FASHION· 2026
    lynova.

    Fashion brand reached an average 4.8× ROAS via a unified short-form + paid strategy — 12 fresh assets shipped weekly.

    METRIC
    4.8×
    ROAS
    CATEGORY
    Paid Media
  • 05 / 08
    BEAUTY· 2025
    AURRA.

    Skincare newcomer. Re-shot product imagery and overhauled JP localization; sustained an average +145% MoM over 4 months.

    METRIC
    +145%
    Monthly Growth
    CATEGORY
    Brand Launch
  • 06 / 08
    ACCESSORY· 2025
    Knottz.

    Accessories brand running 12 videos/month at a 6.8M average-views cadence — branded search up 5×.

    METRIC
    6.8M
    Avg. views per video
    CATEGORY
    Short-form Video
  • 07 / 08
    F&B· 2026
    Mizuki Tea.

    Tea category. Optimized live + paid funnel routing, lifting CVR by 4.1× and pushing monthly GMV past ¥7.2M.

    METRIC
    4.1×
    CVR lift
    CATEGORY
    Live + Paid
  • 08 / 08
    LIFESTYLE· 2026
    Hako Home.

    Home goods brand. LTV-anchored full-funnel program lifted the repeat-purchase rate by 68% over 6 months, stabilizing monthly GMV at ¥3.5M.

    METRIC
    +68%
    Repeat-purchase rate
    CATEGORY
    Full Funnel
  • ↗ / SEE MORE

    View All Case Studies.

    50 brands · 500 creators · ¥50M+ in GMV

TESTIMONIALS

What Our Partners Say

We handed the entire TikTok Shop launch and operation over to Tokuhou. We reached ¥1.5M monthly revenue in 3 months while still building our in-house team — that parallel uplift was the big win.

K
Kenta Tanaka
Founder, Cosmetics Brand

PARTNERS

Trusted By

infeel
telado
Zhikejí
lynova
infeel
telado
Zhikejí
lynova
Partner 09
Partner 10
Partner 11
Partner 12
Partner 13
Partner 14
Partner 15
Partner 16

16 / 16 · /public/partners/partner-01.png — partner-16.png

07 / PROCESS

How We Work.

We partner with brands across four phases — from pre-launch research through continuous operational improvement — with clear ownership and one single team accountable end-to-end.

  1. STEP 01· DISCOVERTypical duration · 1-2 weeks

    Discovery & diagnosis.

    Map your brand, products and team to surface the opportunities and obstacles unique to the Japanese market.

    Deliverables

    01Deep-dive interviews on brand & SKU
    02Japan market entry diagnosis
    03Benchmark of 3-5 competitors
    04KPI hypothesis & budget alignment
    → OutputStrategic summary & rough proposal
  2. STEP 02· STRATEGYTypical duration · 2-3 weeks

    Strategy & operating model

    Lay out a 12-month roadmap, channel mix, creative guidelines and logistics — all written down.

    Deliverables

    0112-month operating roadmap
    02Channel mix (Live · Short-form · Paid · Creator)
    03Creative guidelines
    04Logistics & inventory plan
    05Monthly KPI tree
    → OutputIntegrated plan + master service agreement
  3. STEP 03· EXECUTETypical duration · Ongoing monthly ops

    Run the operation

    Live ops, short-form, paid and creator partnerships all running in parallel, with numbers refreshed every week.

    Deliverables

    01Store launch & catalog onboarding
    02Live commerce (2-4 streams / week)
    03Short-form video (8-12 / month)
    04Creator partnerships & paid media
    05Logistics & customer support
    → OutputWeekly revenue / GMV / ROAS readouts
  4. STEP 04· OPTIMIZETypical duration · Continuous

    Data-driven optimization

    Dashboards drive the team. Weekly improvements compound; quarterly we re-strategize.

    Deliverables

    01Weekly data review (CVR / LTV / ROAS)
    02Creative A/B optimization
    03Stream rundown & script refinement
    04LTV / repeat-purchase funnel design
    05Quarterly strategy update
    → OutputMonthly report + next-month playbook
01
01 / 04
DISCOVER

DISCOVER

Discovery & diagnosis

Typical duration · 1-2 weeks

04 ITEMSDELIVERABLES

05 / STUDIO NOTES

Studio notes.

Shooting, editing, operating, supporting — light, hands, and timing inside the room. Fragments of the texture of the work we do in Japan, day after day.

FROM THE WORK FLOOR
Shibuya office in morning light
01Shibuya office
Creator workstation with ring light and product riser
02Live floor
Brand material study
03Brand material
Product styling on linen
04Styling
Creator filming on a Shibuya backstreet at golden hour
05Creators
Operations & support desk
06Support desk
08
/
READY
SET
GO

READY WHEN YOU ARE

Ready to Launch on TikTok Shop Japan?.

Let us help you achieve breakthrough growth. ●

Free ConsultationView Our Services
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